It’s no secret that women in Michigan have a choice. They can choose abortion or life for their unborn children. Our task now is clear – to reach women and make a choice for life desirable.

With your help, we must present women with resources that help them make a hopeful, courageous choice for life. An unexpected pregnancy is life-changing and can bring apprehension and even fear about the unknown path ahead. Future plans are interrupted, and a woman’s current resources may not be enough to provide for a child. We must reach women in their communities with support, love, compassion and practical resources that light a path forward. This is the first step to truly empowering women.

Right to Life of Michigan has undertaken a broad educational effort to better reach women and help them make a choice for life or support their friends, sisters and daughters in doing so. This includes new TV ads and digital media. The ads capture the essence of one of the most important choices a woman will make and point her to ongoing resources in her community, resources that empower her to make a life-affirming choice she will never regret.

These ads are one aspect of a broad, integrated educational effort we are undertaking to reach deep into our communities with new materials and on social media. All of this takes money, which means we can only do this with your help! So, as you consider what gifts to give your loved ones at this most wonderful time of year, we ask that you consider a sacrificial gift to us to promote life across your community and save lives, one woman at a time.

Until the end of the year, we will be matching 100% of your tax-deductible donation to honor your commitment to life at this critical time.

Our goal is to raise $100,000 by the end of the year so we can roll out this new campaign in the new year. Please consider a donation today!